I don't really like the stock seats and the factory heated seats are trash. I also feel like the lumbar can be improved greatly. Instead of importing Insignia VXR Recaros I decided to look closer to home and I found these Recaros for $1400 from a local part out.
Test fit the passenger seat. Looks great. It's cooled as well. I cannot figure out how to run the heated/cooled seats through the HVAC module so I am converting it to an "on seat" system using an aftermarket heated seat kit and cutting the connection to the fans and using a simple switch.
Circled in red is where we removed brackets and cut excess material off the hook mounts. Need to relocate the outboard hook mount half an inch inboard and weld it.