Bill Hoglund, a retired executive and CFO of General Motors, and close confidant of former Chairman and CEO Jack Smith, died on Sunday, June 9, 2014, in Harbor Springs, Mich. He was 79.
The cause of death was complications from a blood clot, according to Dick Schiller, director of the Schiller Funeral Home in Harbor Springs, Mich.
Hoglund, who resigned from GM in 1994 as executive vice president for corporate affairs, also ran Pontiac, Saturn, the former Buick-Oldsmobile-Cadillac Group and the Automotive Components Group during a 36-year career with the automaker.
A tall, friendly, well regarded and independent executive, Hoglund revived Pontiac in the early 1980s and coined the brand's tag line, “We build excitement.”
He once used an office chair that had served as a red and gray bucket seat in the 1984 Pontiac Fiero Indy pace car. And Hoglund and his wife Bev often hosted parties for the automotive press in their suburban Detroit home that would last into the night.