Okay, frictional physics isn't my speciality, but I'll tackle this one. (Strangely not a lot of call for nuclear physics or advanced theoretical physics on this forum.)
Okay, basically everything has adhesive properties. In other words, to objects when placed together, tend to resist movement in relationship to each other. Things that are considered 'slippery' simply have a very low resistance to this movement. The more surface area the two objects have in contact with each other, the more they resist movement in relationship to each other because there's more 'sticking them together'.
Example: Which is easier to do? Place your finger on the surface of your hood. Now drag it across the hood. Place your entire palm on the surface of your hood and drag it across while applying the same amount of pressure as you did with your finger.
With tires, the surface area is determined by the width and length of the surface area of the tire in contact with the road (called the 'footprint' of the tire.) You can affect the footprint of the tire by raising or lowering the air pressure of the tire, which is why you see people playing with it at the drag strip. Too much pressure and the footprint is too small for maximum traction. Too little and the middle of the footprint doesn't have enough pressure on it to keep it planted on the street.
Lets say you have two tires of equal diameter, one is 5 inches wide and the other is 10 inches wide. Given equal vehicle weight and equal air pressure they will have roughly the same footprint. The wider tire will have less length but more width because it's pressure picks more of the tire off the street. However, this would be way more psi than the tire should have in it. So if both tires have the appropriate amount of air pressure (the smaller tire requires more, think of your bicycle. Mine takes 45psi. My car is around 30-35psi.)
So now we have a 10 inch wide tire with a very similar length of footprint to the 5 inch wide tire, thus giving it a large footprint. Given the same vehicle, the 10 inch tire has roughly half the pounds per square inch of pressure on it's footprint, but the actual weight applied to the tires is not linear with respect to friction. (ie doubling the weight on a tire does not double it's friction. It actually ends up less than double). So while adding weight over the drive tires does improve grip, it doesn't do it as efficiently as increasing the footprint. This also demonstrates why the smaller footprint doesn't have as much traction. While it has more psi on the ground (weight the vehicle puts on the wheel divided by the area of the footprint) that increased psi doesn't overcome the traction gained by having more square inches on the ground.
Let's say both our tires have a 5 inch long footprint. That means our 10 inch wide tire has 50 square inches of rubber on the road (5 x 10) while the 5 inch wide tire has only 25 square inches (5 x 5). The total weight on the tire is the same (same vehicle) which means the 5 inch tire is putting twice as much weight per inch on the ground. (Like the difference of having a woman stand on your back in heels or barefoot).
Static (and kinetic) friction is a function of the friction coefficients of the two object in contact, the surface area shared by the objects, and the force pushing the two objects together. 'Stickier' objects make for more friction, having more surface area in contact makes for more friction, and pushing them together harder makes for more friction. If you parked a Mack truck on the back of a Top Fuel dragster, it would have trouble spinning the tires, assuming the suspension didn't break or the tires blow under the weight. The friction would be increased.
I don't have the exact equation handy, but basically speaking, increasing the surface area increases friction MORE than increasing the weight. That means that while a narrower tire puts more weight per square inch on the road, the friction per square inch is lower than the wider tire.
And that's what it really boils down to: Friction per square inch. A wider tire has more friction per square inch, and thus resists the tendancy to slip against the road better (traction). It's much easier to drag your finger down a pane of glass than it is to drag your entire hand, even if you apply less force with your hand. Your hand generates more friction per square inch, and there's more square inches in contact. That makes for a much higher total friction and more resistance to slippage.
As for putting more traction under your car, the methods are myriad. Wider tires is the most common. Hot tires make more friction, hot rubber is 'stickier' than cold rubber. Adjusting tire pressure to give more usable footprint is the same as wider tires, but since it has a maximum point, wider tires are eventually needed as vehicle horsepower is increased. Trak-bite is also a good method, making the tire and the street stick to each other more. Slicks is another one, again by eliminating the recesses in a treaded tire, more footprint is acheived. Larger diameter tires also have larger footprints.
So when the concern is launching a car or improving cornering, it normally boils down to how much rubber can you put on the road, since the other variables are either harder to control or have a much smaller limit to how effective they can be.
Hope that helps (and you haven't fallen asleep reading.)
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85 GT (to be modified...)
--Um, no the paint isn't oxidized, that's the ultra-rare Whirlpool White textured finish... yeah.
89 Lincoln Town Car (has Fiero Envy)
--Hey! Can I have an anti-sway bar too?